UTM builder
Build a tagged campaign URL. Everything happens in your browser, so nothing you type is sent to us.
That does not parse as a URL yet.
Where the click comes from.
The kind of channel.
Term and content, if you use them
Getting them right
- Pick one spelling and keep it. Analytics treats Twitter and twitter as two sources, and you cannot merge them later.
- Lower case everything. It is the simplest rule that avoids the problem above.
- Source is the site, medium is the kind of traffic. Source twitter, medium social. Not both the same.
- Never tag internal links. Tagging a link between your own pages restarts the session and loses the original source.