Netflix Unveils AI-Powered Search Feature for Effortless Show Discovery
Hamid Siddiqui
News
Netflix is testing a revolutionary AI search feature that allows users to describe the shows they want to find, rather than inputting exact titles. In partnership with OpenAI, this tool aims to enhance user experience by enabling mood-based and thematic searches. Currently being tested in Australia and New Zealand, it is available exclusively on iOS. Netflix continues to innovate with features like 'Moments' and interactive content.