Amazon Unveils Lens Live: Shop Instantly with Your Camera!

Amazon launches Lens Live, an AI-powered tool that lets users point their camera at objects to find them on the platform instantly. This upgraded feature enhances object recognition and offers a swipeable carousel of related items for easy price comparisons. Integrated with Rufus AI, it provides essential product details conversationally. Currently available on iOS, it aims to enhance shopping convenience and competitiveness against Google and Apple.